Perfecting Systems

Perfecting Systems

The other day I volunteered at my kids’ school to make copies for the teachers.  Five teachers, 22 kids in each class, and a bucket full of worksheets. Now, I’m no stranger to the copy machine—in my former corporate career, I alone made up an entire marketing...

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Ecommerce: Do you really need a full shopping cart?

Ecommerce: Do you really need a full shopping cart?

I adore puzzles. In fact, I tend to puzzle over puzzles deep into the wee hours, sometimes invading my dreams in the strangest of ways. I dreamt of an Excel spreadsheet last week. Not sure if that was a nightmare or not. My clients are an continual source of tech...

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Simple Systems to Create Raving Client Fans

Simple Systems to Create Raving Client Fans

Over the last year, I've been digging deep into systems. Not an unexpected activity from someone who's daily job is spent inside a marketing system like ONTRAPORT. Thing was, I'd been creating awesome systems for my clients, but my own systems were few and far...

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Create a Branding Mood Board with Pinterest

Create a Branding Mood Board with Pinterest

You can start designing a mood board for beautiful branding, with a free and fun tool—Pinterest. Pinterest lets you leverage all the other pinners who have come before you. They've done a lot of the heavy lifting for you. Get Aligned Take a moment to look around your...

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13 Ways a Graphic Designer Can Help Your Business

13 Ways a Graphic Designer Can Help Your Business

What can a Graphic Designer do for you? With the advent of social media channels such as Instagram, Twitter and Facebook, we've moved into a highly visual age. Take the fact that the information our brains take in is 90% visual over our other senses, we are hardwired...

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How to Find the Right WordPress Theme for Your Business

How to Find the Right WordPress Theme for Your Business

If you're building a WordPress site, you might be asking yourself how to find the right theme for your business. There's a lot to consider. If you are new to WordPress, it can be an overwhelming task. There are thousands of themes on the market. Before you start...

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How to Use Gates to Get Your Best Clients

How to Use Gates to Get Your Best Clients

If you've been in business for a time, you've got a secret weapon--client distinction. You know that not EVERY warm body is your best client. So, while still trying to build a superstar following and amass list subscribers, how do you begin the process to kindly weed...

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